Food Festivals

Context

Food Festivals Ltd. has been organising food and drink events since 2002. It has helped Cannon Hall Farm to put on this food festival for the last few years. This year, having seen the farm’s promotional material’s distinctive style designed by Script, Food Festivals got in touch to ask us to create something for this year’s event.

The Brief

Food Festivals Ltd. needed a logo and accompanying promotional/informational material designed for the 2016 Cannon Hall Farm food festival which took place on 25th - 29th August. The branding needed to beautifully tie together the existing Food Festivals Ltd. brand with Cannon Hall Farm’s distinctive fun, family-friendly style whilst encompassing all that is on offer at the summery food-filled extravaganza.

The Concept

We created a mix of logos for the 2016 food festival which tied in to the black and white branding of Cannon Hall Farm, but also gave a warm and inviting summer festival feel through a rainbow of colour. Each logo design incorporated a collection of graphics which go hand-in-hand with all you expect to see at the best kind of food festival: food, drink, animals, bunting, tents! It may sound like there’s a lot going on, but the end result tied it all in beautifully.

The Result

The logo was the basis of all branding and promotional material around the event. Colourful and exciting but classy with clean lines, reflecting the fun and quality that both Food Festivals Ltd. and Cannon Hall Farm stand for. We designed the event brochure, banner, online promotional material along with other printed material for use over the five-day event. We also filmed one of the gloriously sunny days to provide Cannon Hall Farm with all the highlights of the event.

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